Beauty is Deep: The Intrinsic Goodness and Evolutionary Necessity of Aesthetics

Dear Rosies,

When you pause and notice small beauties, the way a flower petal catches the light, or an exchange of loving glances, or the curve of a lower back or a rushing river valley- don't you just sigh into that thing? That moment of simple beauty isn’t just pleasing to the eye—it’s actual medicine for our bodies, minds and spirits.

We live in a world that often creates a tension between the demand for beauty and the dismissal of it as superficial. We’re pushed toward perfection and consumption, yet at the same time, we’re reminded of the consequences—waste, cheap imports, and a loss of true quality. How do we balance the deep human need for beauty with the realities of our world?

Neuroaesthetics shows us that beauty is not just about appearance—it’s about how our environments impact our brains and bodies. Beauty supports our well-being, signaling safety, health, and abundance. What we find beautiful has coevolved with us, especially in nature. We’re naturally drawn to environments that offer a sense of safety and vitality—open landscapes with shelter, harmonious designs, and balanced proportions. These elements resonate deeply with us, calming our minds and helping us feel connected.

In human faces, what we perceive as beautiful often conveys health and vitality through symmetry, color, and proportion. Symmetry in facial features suggests genetic stability and overall well-being, while healthy skin tone and vibrant eyes reflect vitality. These cues are not just culturally constructed; they are deeply rooted in our evolutionary history, guiding us toward what is healthy and life-affirming.

The challenge is to cultivate this beauty in ways that are mindful and sustainable. One approach is to prioritize quality over quantity. Invest in items that have both energetic and sensory appeal—things that are well-made, timeless, and crafted with care. These pieces not only bring lasting beauty into our lives but also align with a deeper sense of value and sustainability.

Beauty isn’t superficial; it’s a necessity. By focusing on what truly resonates with you—what feels energetically and aesthetically right—you can create a life that honors both your need for beauty and your commitment to quality.

For more inspiration in creating a beautiful, mindful life, I invite you to explore The Nine Gifts and Reverence. These books offer wisdom from many people on embracing beauty, well-being, and connection in every aspect of your life.

With love,

Christine 

Christine Marie Mason, Founder, Rosebud Woman, and Host, the rose woman podcast